Explaining Explainers’ Popularity Explainer videos are a powerful tool. These short, visually engaging stories about a problem and its solution continue to see big growth. They’re an ideal way for reaching an audience: 95% of people have

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It’s an exciting time to be involved in video marketing. The field is fluid, and we get to keep a finger on the pulse of the industry. It’s busy and fun, and it’s a learning experience, too. We’re always finding new and better ways to communicate and connect with prospects, including how to continue to leverage …

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Businesses now publish 33 new videos every month. The average company will double its video library by 2019. These findings are part of one benchmark that your business marketing plan must meet. Industry leader Vidyard recently broke down its findings from the company’s annual Video in Business Benchmark …

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It’s no secret that video can be a powerful marketing tool—it’s one of the best secret weapons when it comes to helping potential clients and customers see your offerings in a dynamic way. Video marketing makes …

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The average B2B sales team has workable conversion rates, but they need demo videos to achieve more. Autodemo is the Explainer and Demo Video Leader, but even our company sees videos not being well implemented into marketing plans. What’s a company to do? Well, we suggest that businesses understand what it means to have a client-aware marketing …

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